Jim worked as a Community Educator for Cornell Cooperative Extension of Oneida County in Central New York from 2007 to 2017, with a special focus on entrepreneurship, marketing and local food systems. In addition to working with many agricultural and food businesses, helping them to manage operations and finances and to develop new business opportunities, Jim led a series of special projects for Cornell Cooperative Extension. As the leader of a USDA-funded Hunger Free Communities Project in 2012 and 2013 Jim helped to launch the Mohawk Valley Food Policy Advisory Council, and continues to facilitate the Council's work. Since leaving Cooperative Extension, Jim has worked on a contract basis on local projects, including drafting Oneida County’s updated Agriculture and Farmland Protection Plan and shepherding the Plan through to approval. Prior to joining Cornell Cooperative Extension, Jim operated his own small farm and worked for 15 years in executive marketing roles in magazine publishing, trade show management, and early internet businesses. Jim served on his local Town Planning Board for 8 years, helping to draft an updated Comprehensive Plan (2007) and Land Use Regulation (2012). Jim has a BA in Spanish from Middlebury College and an MBA from the University of Michigan.